How to get more views on youtube shorts: quick growth tips

Discover how to get more views on youtube shorts with proven hooks, trends, and SEO strategies that boost visibility and drive real growth.

Yaye Caceres

By Yaye Caceres

How to get more views on youtube shorts: quick growth tips

Table of Contents

If you want more views on your YouTube Shorts, you have to play the algorithm's game. It all comes down to creating short, punchy videos that grab people's attention and hold it. We're talking about content so good that people watch it all the way through—and then watch it again.

Forget high-end production value. Your focus should be on mastering viewer satisfaction signals. A video between 15-35 seconds that hooks someone instantly and delivers a great payoff is what the algorithm is looking for.

Understanding the YouTube Shorts Algorithm

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Before you can get more views, you have to get inside the head of the algorithm. It isn't just counting views; it's a smart system built to figure out one thing: are viewers satisfied? Think of it as YouTube's gatekeeper, constantly working to keep people swiping and watching.

The algorithm rewards content that keeps viewers glued to their screens. This is why a 15-second Short watched twice is far more powerful than a 60-second video that gets swiped away halfway through. A rewatch is a massive green light to the algorithm, signaling that your content was genuinely entertaining, useful, or just plain surprising.

Key Signals the Algorithm Watches

The algorithm's main job is to push content that people actually enjoy. It does this by tracking a few key metrics that tell the story of how your audience is reacting to your video.

These signals are your road map to success:

  • Completion Rate: What percentage of your video do people actually watch? A high completion rate is a direct message to the algorithm that you know how to hold an audience's attention.
  • Rewatches (Loop Count): This is the holy grail. How many times does someone loop back to watch your Short again? Nothing screams "this is great content" louder than a rewatch.
  • Shares and Comments: While watch time is king, social interactions still matter. They show that your content is interesting enough to spark a conversation or get shared with friends.
The formula is surprisingly straightforward: Make Shorts that people finish and feel compelled to rewatch. If you can do that, YouTube's algorithm will work for you, not against you, by pushing your content to a wider audience.

Getting this right is what separates the creators who get stuck from those who blow up. The algorithm cares way more about watch time and completion rates than anything else. A video that people watch all the way through (or multiple times) is almost guaranteed to get more reach.

This is exactly why so many successful creators stick to videos between 15 and 35 seconds. They've figured out the sweet spot. They nail the hook in the first 2-3 seconds, build up to a twist or a satisfying payoff, and give viewers a reason to hit replay.

To give you a clear picture, here's a breakdown of what the algorithm is really looking for.

Key Algorithmic Signals for YouTube Shorts

MetricWhy It MattersHow to Optimize
Completion RateShows the algorithm your video can hold attention. A high percentage is a strong positive signal.Keep videos short (15-35 seconds), get to the point quickly, and remove any fluff.
Watch TimeThe total duration people spend watching your Short. Longer watch times signal higher quality.Create a compelling narrative or loop that makes viewers want to stay until the very end.
Rewatches/LoopsA huge indicator of viewer satisfaction. It tells YouTube your content is highly engaging or valuable.Use clever loops, unexpected endings, or satisfying reveals that encourage a second watch.
SharesWhen viewers share your Short, they're endorsing it. This helps expand your reach beyond the algorithm.Create content that's relatable, funny, or shocking—something people feel an urge to send to others.

Mastering these signals is the foundation of any good Shorts strategy.

The core ideas of creating engaging, algorithm-friendly content are pretty universal across short-form video platforms. If you want to see how these same principles apply elsewhere, check out this practical guide on how to go viral on TikTok. The strategies for crafting great hooks and satisfying the algorithm often overlap.

Crafting Hooks That Stop the Scroll

In the world of YouTube Shorts, you don't have a minute to make a good impression. You have a second. Maybe two. If the very first frame of your video doesn’t give someone a compelling reason to stop their thumb, they’re gone.

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That swipe-away action is a killer. It tells the algorithm your content isn't worth watching, burying it in the feed. This is why learning to craft a killer hook isn't just a good idea; it's the most critical skill for getting more views on your Shorts.

A great hook isn't just about a fancy edit or loud sound effect. It's a psychological trigger. It makes a promise, opens a loop in the viewer's mind, or presents a problem they suddenly realize they want solved. Get this right, and your watch time skyrockets—a huge signal to YouTube to show your video to more people.

The Curiosity Gap Hook

This is one of my favorite techniques because it plays on basic human nature. You present a fascinating piece of a story or an incredible result but deliberately hold back the "how" or "why." It creates an information vacuum that viewers feel an almost physical need to fill.

For instance, you could start a video by saying, "Here's my strategy for making a viral video." Or, you could hook them with, "This one tiny adjustment boosted our views by 300%." The second one immediately makes you ask, "What adjustment?!" That's the curiosity gap in action.

Here are a few ways to put this into practice:

  • Lead with the result. Show the amazing cake, the finished painting, or the shocking outcome right at the start.
  • Ask a provocative question. Challenge a common belief. Something like, “Is everything you know about productivity secretly holding you back?”
  • Use bold on-screen text. A simple caption like, “I did not expect that to happen…” can be enough to make someone pause.

Problem-Solution Framing

Another incredibly effective approach is to hit on a common pain point right away and promise a fast, simple solution. This works because it makes your content instantly relevant. You're not just sharing a random tip; you're solving a problem they actually have.

Think about it. A cleaning hack video could start with, "Today I'm going to show you a cool cleaning tip." That's okay, I guess. But what if it started with, "If you're sick of scrubbing stained coffee mugs, this 10-second trick will blow your mind." See the difference? You’ve zeroed in on a specific frustration and promised an effortless fix.

The key is specificity. Don’t just talk about a general problem. Target a precise, annoying, and relatable one. When a viewer feels like you’re reading their mind, they're not going anywhere.

For anyone looking to really master this, studying the patterns in other viral hook videos is like a masterclass in viewer psychology.

The Pattern Interrupt Technique

Our brains are hardwired to notice anything that breaks a pattern. In the Shorts feed, where everything can start to look and feel the same, a "pattern interrupt" is your secret weapon. It’s an unexpected sound, a bizarre visual, or an abrupt camera cut that jolts a viewer out of their scrolling trance.

A classic example from a cooking channel might be starting the video with the sound of a plate shattering on the floor. Then, text pops up: “This is what happens when you follow bad online recipes.” It’s jarring, it's out of place, and it immediately makes you wonder what went wrong and why their recipe is the one you should trust.

Mastering these kinds of hooks is fundamental if you want to see consistent growth on YouTube Shorts.

Ride the Wave: Using Trends and Sounds for Viral Potential

https://www.youtube.com/embed/HqPDRa7i97s

If you're looking for a shortcut to a massive, ready-made audience, jumping on a trend is one of the fastest routes. The YouTube Shorts algorithm is literally built to amplify what's hot, pushing trending audio and video formats to the forefront. This creates a golden opportunity to get your content seen by people who might otherwise never find you.

But here’s the secret: don't just copy a trend. Think of it as a vehicle, not the final destination. A trend gives you a familiar framework that viewers instantly recognize, making them more likely to pause their scroll. Your job is to inject your own personality and expertise into that framework.

Finding and Remixing Trending Audio

The easiest place to start is right inside YouTube's audio library. When you're creating a Short, you can browse top sounds and see just how many other videos have used them. If a sound has hundreds of thousands—or even millions—of uses, you know it has some serious viral horsepower.

The trick is to look for sounds that are still on the upswing. If a sound is everywhere, you might be a little late to the party. A better bet is to check the "For You" section in the audio picker or just pay attention to your own Shorts feed. Spotting a sound that's gaining steam but isn't totally overplayed yet is the sweet spot.

Once you’ve got a sound, don't just hit record.

  • First, analyze the format. What’s the common theme here? Is it a lip-sync, a dance, a big reveal, or a punchline? Understand the structure before you break it.
  • Then, add your own spin. A fitness coach could use a popular "reveal" sound to showcase a client's transformation. A cooking channel might use a trending dialogue clip to make their ingredients talk to each other. It's about fitting the trend to your content, not the other way around.
Don’t just replicate a trend—reinterpret it. The Shorts that truly take off use a familiar sound in an unexpected way that feels authentic to their niche. This is how you introduce your channel to a whole new audience that was just there for the trend.

Timing Is Everything

With trends, your timing can make or break your video. Jump on too early, and the audience might not be there yet. Jump on too late, and your Short will be buried under a mountain of identical content. You're looking for that perfect moment when a trend is popular but hasn't quite hit its peak.

Keep your eyes peeled. When you start seeing the same format pop up several times in your feed in a single day, that’s your signal. It’s go-time. Aim to create and post your version within 24-48 hours to give yourself the best shot at being swept up by the algorithm while the trend is still surging.

To really get the most out of this, you should dig into strategies on how to create viral content that connects on a deeper level. Combining a hot trend with your unique angle is a proven formula for getting more views and growing your channel.

Give Your Shorts a Second Life with Smart SEO

The Shorts feed is where the initial explosion of views happens, but that's just the beginning. Don't fall into the trap of thinking it's the only way people will find your content. Smart SEO is your secret weapon for long-term growth, giving your Shorts a chance to be discovered in search for months, or even years, after you post.

Think of it like this: the Shorts feed is a sprint, but YouTube search is a marathon. A Short can catch a huge wave of views in the feed for a day or two, and then SEO can keep it pulling in a steady stream of traffic long after the initial buzz dies down. You get the best of both worlds.

Write Titles for People, Not Just Algorithms

Your title is doing double duty. First, it has to grab a viewer's attention and stop their scroll. Second, it needs to clearly tell YouTube's algorithm what your video is all about. Nailing this balance is the key to getting consistent views.

Forget the vague clickbait. You need to be direct, lead with the value, and weave your main keyword in naturally.

  • Weak Title: "You Won't Believe This Hack!"
  • Strong Title: "How to Clean a Stovetop in 60 Seconds"

The second one works because it’s compelling while telling both the human and the algorithm exactly what to expect. It targets the keyword "clean a stovetop" and adds a hook of speed and efficiency.

Use Your Video Description to Your Advantage

Your description is prime real estate for feeding YouTube more context. Most people scrolling the Shorts feed won't ever click to read it, but the algorithm reads every single word. The first sentence or two are especially crucial, as they can pop up in search results.

Your description is your direct line to the YouTube algorithm. Use it to spell out precisely who your video is for. Expand on your title, add related keywords, and give the system all the context it needs to rank your Short for the long haul.

Let's say your title is "Easiest Way to Peel Garlic." A good description might start with something like: "This is the fastest and easiest way to peel garlic cloves without a mess. This simple kitchen hack is perfect for anyone who needs to peel a lot of garlic for a recipe."

See what happened there? You reinforced the main topic ("peel garlic") and added related terms like "kitchen hack" and "recipe" that help YouTube understand the video's context even better. Once you've got your description dialed in, you can learn more about the next steps with our full guide on how to upload YouTube Shorts.

Be Strategic with Your Hashtags

Hashtags are another powerful tool for telling YouTube where your content fits. A classic mistake is to just spam the description with a dozen random tags, hoping something sticks. A much better approach is to be focused and strategic.

A simple, effective formula that I've seen work time and again is this:

  1. Always include #shorts: This is non-negotiable. It’s the official tag to signal the format to YouTube.
  2. Add 1-2 Broad Tags: Think high-level categories related to your video, like #cooking or #DIY.
  3. Include 1-2 Niche Tags: Get super specific here. These are for your core community or the exact topic of the video, like #garlicpeelinghack or #mealpreptips.

This balanced mix helps your Short show up in broader searches while also connecting with that core, highly-engaged audience actively looking for exactly what you've created.

Finding Your Ideal Publishing Schedule

We all know consistency is a huge deal for the YouTube Shorts algorithm. It wants to see you're an active, reliable creator. But let's get real—the pressure to pump out content 24/7 is a fast track to burnout. The secret isn't posting non-stop; it's finding a consistent rhythm you can actually stick to.

This is where a sustainable publishing schedule becomes your superpower. It's so much better to post three amazing Shorts every single week, like clockwork, than it is to drop ten videos one week and then vanish for the next two. The goal is predictable quality, not just a frantic burst of quantity.

Batch Your Content to Stay Ahead

One of the best ways I've found to stay consistent without losing my mind is content batching. Instead of the daily scramble to film, edit, and post, you block off a chunk of time to create a whole week's worth of content at once.

Think about it: spend a few hours on a Saturday filming seven different Shorts. You can edit them later, and just like that, you have a full week of content ready to roll. This doesn't just save a ton of time; it kills the daily "what do I post?!" panic. It frees you up to do other important stuff, like actually talking to your community in the comments.

Batching turns the creative process from a daily grind into a focused, productive session. You build a buffer of great videos, so your schedule doesn't fall apart just because you have a busy day.

Once you have your videos ready, automating your schedule is the next move. A dedicated content scheduler lets you upload all your batched videos and set them to go live at the perfect time, completely hands-free.

Let Your Analytics Be Your Guide

So, when is the perfect time to post? Forget the generic advice you've seen online. Your YouTube Analytics has the real answer. "Post at 2 PM on a Tuesday" means nothing because your audience is unique.

Just head over to your YouTube Studio and click on the "Audience" tab. You'll see a chart called "When your viewers are on YouTube." This thing is pure gold. It literally shows you the exact days and hours your viewers are most active.

  • Find Your Peak Hours: Look for the darkest purple shades on the chart. Those are the primetime slots when most of your audience is online.
  • Schedule Smart: You'll want to post your Shorts an hour or two before those peak times hit. This gives the algorithm a chance to process your video and start pushing it out right as your viewers are hopping on.

This simple, data-driven strategy takes all the guesswork out of the equation. You're no longer just tossing content into the void and hoping it sticks. You're timing your posts strategically to get that crucial initial burst of engagement, which is a massive signal to the algorithm.

Analyzing Performance to Refine Your Strategy

Putting out great content is a huge part of the puzzle, but it's not the whole thing. If you want to get more views on your YouTube Shorts, you have to stop guessing what works and start paying attention to what your data is telling you.

Your YouTube Analytics dashboard is an absolute goldmine. It shows you exactly how people are engaging with your Shorts, letting you double down on what’s hitting the mark and learn from the stuff that isn't. This feedback loop is the secret sauce that separates channels that stall out from those that just keep growing.

Key Metrics That Actually Matter

Don't let all the numbers in your dashboard intimidate you. For Shorts, you really only need to focus on a few key metrics to get the full story.

The single most important metric is Viewed vs. Swiped Away. This percentage is the final verdict from your audience. A high "Viewed" number means your hook landed and the content delivered what it promised. But a high "Swiped Away" percentage is a massive red flag—it tells you something in those first few seconds just isn't working.

Audience retention is the other big one. The retention graph literally pinpoints the exact moment you lose a viewer's attention. Seeing a consistent drop-off at the five-second mark across a bunch of your Shorts? That’s your sign that your intros are too slow or the hook isn't strong enough. Once you spot these patterns, you can make surgical fixes to your next videos.

This whole process is a simple, powerful cycle of creation and refinement.

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You can see it's a continuous loop: batch your content, analyze how it does, publish it, and then feed those learnings right back into the next batch you create.

Turning Insights Into Action

Data doesn't mean much if you don't do anything with it. When you spot a trend in your analytics, your next move is to come up with a theory and put it to the test.

Here’s how that might look:

  • You notice a specific hook style gets way better retention? Great. Make that a core part of your next ten Shorts.
  • Videos on one particular topic are getting a ton of shares? Perfect. Plan a mini-series exploring that topic from a few different angles.
  • Hardly anyone is finding your Shorts through search? Time to go back and work on your keyword strategy for titles and descriptions.

This constant cycle of analyzing and adjusting is the heart and soul of a successful Shorts strategy. It helps you get a feel for the massive audience you're trying to connect with. And that audience is truly enormous. YouTube Shorts has exploded since it launched, pulling in between 70 to 90 billion views daily—a staggering jump from 30 billion per day back in 2021. With over 2 billion monthly users on the platform, the potential to find your people is massive, but only if you know how to read the signs. You can find more stats on YouTube's growth on Global Media Insight.

Treat every Short you post as a mini-experiment. Each one provides valuable data on what your audience loves, what they ignore, and what makes them swipe away. Use that feedback to get smarter with every video you create.

Common Questions About Getting More YouTube Shorts Views

As you get deeper into creating Shorts, you're bound to run into some specific questions. It's totally normal. Fine-tuning your strategy often comes down to understanding the small details that can make a huge difference in how your videos perform.

Let's clear up some of the most common things creators ask about, from ideal video length to whether you can reuse your TikToks.

What's the Best Length for a YouTube Short?

Technically, you can make a Short up to 60 seconds long, but from what I've seen, the real magic happens in a much tighter window. The videos that really take off are almost always between 15 and 35 seconds.

Why? It’s just long enough to tell a quick story, share a mind-blowing fact, or deliver a punchline. More importantly, this length makes it incredibly easy for viewers to watch the whole thing—and then watch it again. The key is to cut the video the exact moment you've delivered the value, making a rewatch almost irresistible.

Do Hashtags Really Matter for Shorts?

Yes, they absolutely do. Don't skip them. Think of hashtags as signals you're sending to the YouTube algorithm. They help it understand what your video is about so it can show it to the right people—those who've already watched similar content.

A simple but effective strategy is to use a small, focused group of 3-5 hashtags. Here’s a mix that works well:

  • Always include #shorts. This is non-negotiable; it tells YouTube what kind of video it is.
  • Add a couple of broader, high-traffic tags for your niche (like #DIY or #fitness).
  • Then, get specific with one or two niche tags directly related to your video (like #woodworkingprojects or #kettlebellworkout).

This combination gives you the best of both worlds, helping you show up in wide searches while still reaching your core audience.

A quick word of caution on reposting content from other platforms: algorithms are built to favor native content, and your audience can usually tell when something is a lazy repost.

Can I Just Repost My TikToks to Get Views?

You can, but you have to be smart about it. The biggest mistake you can make is uploading a video that still has another platform's watermark on it. The YouTube algorithm is notorious for penalizing content that clearly advertises a competitor.

Always, always upload the original, clean video file. It's also worth remembering that what's trending on TikTok isn't always what's hot on Shorts. The audiences and popular sounds can be different, so it pays to adapt your content to fit the platform you're posting on.

Ready to stop guessing and start creating videos designed to go viral? Hooked uses AI to identify trending patterns and helps you generate high-performing content in minutes. Create your first viral-style video today.

About the Author

Yaye Caceres

Yaye Caceres

Content creator and digital marketing expert. Helping creators and businesses scale their online presence with proven strategies.